SEO tools provide data about the overall health and success of your website. They help discover areas of opportunity and identify fragility or issues that may be holding you back from earning rankings and visibility in the SERPs.
With the help of the SEO Audit tool, you can check and analyze Security Issues, indexing issues, page ranking issues, Crawlable Issues, sitemap-related Issues, Internal external link-related issues, Click Rates, Technical Error issues, etc.
Some popular free SEO Audit Tool
There are many free SEO audit tools available that can help you analyze your website and improve its search engine optimization. Here are some popular options:
1. Screaming Frog
Screaming Frog is a desktop-based SEO spider tool that provides a comprehensive analysis of your website’s on-page optimization and technical SEO. Here are some of the key features offered by Screaming Frog:
Website crawl: Screaming Frog crawls your website and analyzes every page, including its content, links, images, and meta data.
On-page optimization analysis: The tool provides a detailed analysis of your website’s on-page optimization, including keyword usage, meta tags, header tags, and content structure.
Technical SEO audit: Screaming Frog checks for common technical SEO issues, such as broken links, crawl errors, and duplicate content, and provides recommendations for fixing these issues.
Redirect analysis: The tool checks for redirects and provides information about the type of redirect and the status code.
XML Sitemap generation: Screaming Frog can generate an XML sitemap for your website, which can be submitted to search engines to help improve your website’s visibility in search results.
2. SEOptimer
SEOptimer is a cloud-based SEO tool that provides a comprehensive analysis of your website’s on-page optimization and technical SEO. Here are some of the key features offered by SEOptimer:
Website audit: SEOptimer provides a detailed audit of your website’s on-page optimization and technical SEO, including keyword usage, meta tags, header tags, and content structure.
Competitor analysis: The tool allows you to compare your website’s SEO performance against your competitors and identify opportunities for improvement.
Rank tracking: SEOptimer’s rank tracking feature allows you to monitor your website’s search engine rankings and track your search engine performance over time.
Backlink analysis: The tool helps you analyze your website’s backlink profile, identify high-quality backlink opportunities, and track the growth of your backlink portfolio.
White-label reports: SEOptimer provides customizable, white-label reports that you can share with clients or stakeholders to demonstrate your website’s SEO performance and areas for improvement.
3. Serpstat
Serpstat is a comprehensive SEO tool that provides a wide range of features to help you improve your website’s search engine optimization. Here are some of the key features offered by Serpstat:
Keyword research: Serpstat allows you to conduct keyword research, track keyword rankings, and monitor competitor keyword strategies.
Site audit: The site audit feature provides detailed information about your website’s technical SEO, including crawlability, indexability, and mobile optimization.
Backlink analysis: Serpstat helps you analyze your website’s backlink profile, track backlink growth, and identify high-quality link building opportunities.
Competitor analysis: With Serpstat, you can track your competitors’ organic search performance, understand their keyword strategies, and find new opportunities for improvement.
Rank tracking: The rank tracking feature allows you to track your website’s keyword rankings and monitor your search engine performance over time.
4. Seobility
Seobility is a cloud-based SEO tool that provides a comprehensive set of features to help you optimize your website for search engines. Here are some of the key features offered by Seobility:
Website analysis: Seobility provides a detailed analysis of your website’s on-page optimization, including keyword optimization, meta tags, and content structure.
Technical SEO audit: The technical SEO audit feature helps you identify and fix technical issues that may be hindering your website’s search engine visibility, such as broken links, crawl errors, and duplicate content.
Keyword research: Seobility provides keyword research tools that help you find the right keywords to target, analyze keyword competition, and track keyword rankings.
Backlink analysis: The backlink analysis feature helps you monitor your website’s backlink profile, identify high-quality backlink opportunities, and track the growth of your backlink portfolio.
Rank tracking: Seobility’s rank tracking feature allows you to monitor your website’s search engine rankings and track your search engine performance over time.
5. Varvy SEO tool
Varvy SEO tool is a free website analysis tool that provides a comprehensive review of your website’s technical SEO and on-page optimization. Some of the key features offered by Varvy SEO tool include:
Page speed analysis: Varvy SEO tool checks your website’s loading speed and provides recommendations for improvement.
Mobile optimization: The tool checks your website’s mobile responsiveness and provides suggestions for optimization.
On-page optimization: Varvy SEO tool analyzes your website’s content, keyword usage, and meta tags to identify opportunities for improvement.
Technical SEO audit: The tool checks for common technical SEO issues, such as broken links, crawl errors, and duplicate content, and provides recommendations for fixing these issues.
6. Woorank
A comprehensive website analysis tool that provides in-depth insights into your website’s SEO, social media, and mobile optimization.
7. W3C Validator
Checks if a website’s HTML and CSS are valid.
8. Ahrefs Backlink Checker
Analyzes the backlinks pointing to a website.
9. Moz Local Listing Score
Checks the accuracy of your local business listings.
10. Keyword Tool
Generates keyword ideas for your content.
