Google Search Console is also called Google Webmaster.Before we all are calling Google webmaster tool now Google has changed the Google webmaster tool to Google search console. It is free tool from google to access the website performance and other details of search engine. It can utilize by website owner and help to understand how google views your site and optimize its performance in search result.

Google Search Console

Benefit of Google Search Console {Google Webmaster}

  1. Access to search statistics on Google
  2. recent data regarding incoming links and internal links
  3. Shows you keywords you are targeting and how effective they are
  4. Insights into crawling and indexing activity on the site
  5. Track your traffic performance and ranking metrics.